CNM People

CHUM Ltd. has announced the appointment of Gabrielle Free to the post of director of communication for CHUM Television’s music and youth services. As such, Free will head up external communications for such CHUM brands as MuchMusic, MuchMoreMusic, MuchVibe, MuchLOUD, MuchMoreRetro, Razer and PunchMuch – brands that have heavy online and mobile presences in addition to their traditional television component.
Free is a veteran of the Toronto International Film Festival, where served as director of communications, and has also worked in publicity at YTV, the Academy of Canadian Cinema and Television, and the Ontario Media Development Corporation, among others. She has a degree in English and film studies from the University of Western Ontario in London ON and a communications diploma from Toronto’s Seneca College.

To keep reading, get a free trial.

Already a Subscriber?

CNM Short Takes

Divine Design Online
Lifestyle new media at its best, Divine Design Online is a do-it-yourselfer’s resource aimed at a primarily female demographic with ages ranging from 25-54. This online foray into the genre has been facilitated by the immense popularity of Fusion Television’s Divine Design with Candice Olson, seen weekly on the W Network in Canada and HGTV in the US.

To keep reading, get a free trial.

Already a Subscriber?

Playing TAG with mobile gamers

Imagine the possibilities if mobile content customers could simply recommend a game or application to a friend by entering their mobile phone number. Cascada Mobile, a Toronto-based wireless company, has announced a new technology that allows mobile content publishers and developers to capitalize on the influence of viral marketing and word-of-mouth buzz for their mobile applications.

To keep reading, get a free trial.

Already a Subscriber?

Digital signage starts to come of age

There is no question as to whether or not digital signage will pick up momentum – it’s already happening, according to the presenters sharing their experiences with the medium at the Strategy Institute’s recent Digital Signage Summit, held in Toronto February 7 and 8. However, there is still a struggle to get advertisers and their agencies to buy into the emerging technology.

To keep reading, get a free trial.

Already a Subscriber?

MTS Allstream throws support behind Rogers against unfair pricing

MTS Allstream Inc. is lending its support to a Rogers Wireless application over what it claims are unfair prices for competitor services. The incumbent telephone company notes in its comments that it, too, has been subjected to retail pricing in cases where the commission has clearly ruled that only competitor prices should apply.

To keep reading, get a free trial.

Already a Subscriber?

NL People

The International Institute of Telecommunications (IIT) has appointed Mary Ann Bell chairman of the organization. Bell has been a member of the ITT since May 2003, and served on the ITT-R board of directors since its inception in April 2004. She has been employed at Bell Canada for over 20 years and is currently a senior vice president.

To keep reading, get a free trial.

Already a Subscriber?