The change in advertising spending patterns in Canada continues, according to a new Ipsos Reid poll released Saturday. When asked to assess the pace of change in the media mix over the past two years, 92% of respondents (marketers) and 88% cent of respondents (agency management) indicated that virtually everything has changed.
Government sets up Ottawa testbed to showcase mobile DTV to broadcast industry
Now that an international network-standards body has approved technology enabling mobile digital TV broadcasts, Industry Canada’s Communications Research Centre (CRC) plans to conduct mobile DTV tests in the Ottawa region. According to people involved in the project, the technology might change the broadcasting landscape in this country.
Weak economy and inventory clear outs blamed for poor mobile phone sales: IDC report
A healthy market for smart phones hasn’t been enough to put mobile phone shipments into the black in Canada. The country’s mobile phone market has now receded for three straight quarters – down 8% between June and September this year, according to preliminary figures released by ICT research firm IDC Canada’s Mobile Phone Tracker.
CBC television names two new execs
TRLabs appoints VP industry solutions
Citizens bombard CRTC with their views on whether broadcasters should be paid for their signals
Television consumers, whose voices aren’t always as prominent as those of big companies at CRTC hearings, have submitted a total of 1800 comments, expressing a range of opinions on the contentious fee-for-carriage issue. Some voice support for fee-for-carriage while others criticize Canadian broadcasters for calling for a compensation regime.
Telesat becomes biggest distributor of HD channels
Wi-LAN licenses ADSL patents to Tokyo supplier
Vortex Mobile appoints former Nokia executive
SIM technology can help carriers compete with smart phone vendors for apps revenue: SeaBoard
Wireless carriers have been losing control of applications-related revenue to the apps stores launched by smartphone vendors such as Apple and Research In Motion, but a new report from the SeaBoard Group says carriers can stem the tide if they adopt new device and application management software on SIM cards.