CNM Short Takes
News | 03/20/2000 5:00 am EST
Internet advertising report released
A new report commissioned by the Internet Advertising Bureau (IAB) Canada provides a snapshot of the Canadian Internet industry. Written by MultiMediator Strategy Group Inc, the report identifies both strengths and challenges. Among the challenges: a lag in Canadian expenditures on online advertising; a lag in Canadian retailers moving online; a lack of venture capital for domestic start-ups; and, a lack of a central voice for the Internet business community.