The shorter the better when it comes to Internet content, says Trailervision
News | 08/23/2000 4:00 am EDT
A group of upstart actors, producers and web-heads are hoping to challenge some pre-conceived notions about Internet content with a series of new websites designed to push the bounds of the short-format film. Trailervision Inc recently won a half-million dollar investment from Toronto-based Internet incubator itemus Inc, money the small company will use to hire the technical staff necessary to create two new sites: Zapavision.com and Blipvision.com in addition to their current Trailervision.com spoof site. The sites will feature ever-shorter content, eventually licensing pieces less than 15 seconds long to portals and other sites eager for fresh, hip content to attract eyeballs.