MDS operator Look scales back residential operations, hints at possible sale of assets
News | 12/11/2000 5:00 am EST
Poor market conditions and high sales costs have prompted Look Communications Inc to pull out of the single family home market and focus on higher margin accounts in apartment buildings and businesses. It’s a major blow for the company that has touted itself as a third competitor in the terrestrial residential market to cable and telephony. But as others have painfully learned in the long distance market, serving the residential and SOHO markets is far more costly than selling to businesses and multi-tenant buildings.
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