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ITV faces years of development before regulatory code can be written

News | 05/31/2001 4:00 am EDT

Canada’s broadcast and cable companies were unable to agree on any principles related to interactivity in a new digital code released late last week by the Canadian Radio-television and Telecommunications Commission (CRTC). But the industry doesn’t seemed concerned, with many noting that interactive television is too premature and not well enough understood to reach any consensus on how it should be introduced or carried. Experts on the subject predict it will be at least three years before any kind of business case for interactivity is even understood.

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