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Astral CEO touts benefits of a strong, innovative cultural industry in Quebec

News | 03/28/2002 5:00 am EST

On the 40th anniversary of Astral Media, president and chief executive officer Ian Greenberg said one essential element of the pure play media company’s brand was its commitment to Montreal and Quebec. The company has 1,400 employees, 800 of them based in Montreal. Speaking March 19 before the Montreal Board of Trade, he called for continued government support, buoyed by more efforts at educating a skilled workforce, to keep the Quebec industry thriving. Below is an edited excerpt of his speech.

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