|Canadian porn company Wild Rose Productions Inc. is reserving judgement on the usefulness of a new California Central District Court ruling against massive copyright infringement, but says intellectual property protection is crucial to adult content businesses here and elsewhere. Wild Rose in-house counsel Neil Oberman tells Canadian NEW MEDIA that the company’s only real asset is its intellectual property, something it is constantly and vigorously fighting to guard. Choosing which violators to pursue, however, is always a business decision and no company has the resources to fight every infringer, he says.
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