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Rogers Wireless introduces click-to-content service simplifying wireless data access

News | 06/11/2002 4:00 am EDT

Rogers Wireless Communications Inc. is hoping to make it easier for a broader group of its subscribers to access wireless data services with the introduction of new pound-pound (#-#) technology developed by U.S.-based Infospace Inc. The technology, already in use in some European countries, also allows older handset users to access interactive content and services, allowing Rogers to market the services to its entire digital PCS subscriber base.

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