CCR Short Takes
News | 10/24/2002 4:00 am EDT
Cogeco Cable launches VOD in Hamilton ON system
Cogeco Cable Inc. quietly launched video-on-demand (VOD) in its Hamilton ON cable system on October 10, company executives noted this week during a conference call with analysts to discuss Cogeco’s fourth quarter and 2002 year-end financial results. The VOD service includes just 100 titles, of which half are new releases and are priced at $5.50 each. Canada’s fourth-largest cableco is hoping to offer up to 600 titles. Cogeco plans to roll out VOD over the next six months in nearly all its major systems, representing over 60 per cent of its subscriber base. Over 90 per cent of Cogeco’s subscribers will have access to VOD by the end of 2003. On the digital cable front, Cogeco added 7,492 net digital set-top boxes and 6,897 net digital households in the fourth quarter ended Aug. 31, 2002, ending the quarter and year with a total of 144,950 digital boxes deployed in 129,798 digital households. The cableco continued to lose basic cable subscribers in the quarter, losing 8,198 customers, but subscriber losses have slowed.