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Cogeco rolls out VOD in Ontario, Quebec in hopes of boosting digital service

News | 11/22/2002 5:00 am EST

Cogeco Cable Inc. is hoping the rollout of video-on-demand across the territories it serves in Ontario and Quebec will boost its digital cable service, as it faces intense competition from satellite TV providers, both legal and illegal. Canada’s fourth-largest cableco has already completed "soft" rollouts of VOD in several cities in the two provinces, joining Rogers Cable Inc. (CCR Update, Oct. 17/02; CCR, March 1/02) and Shaw Cablesystems (CCR, July 4/02) in trying to give its digital cable service an edge over satellite.

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