Stursberg suggests moving away from “tonnage” in bid to boost drama audiences
Broadcast | November 22, 2002
Veteran broadcaster Trina McQueen has her work cut out for her in trying to solve Canada’s ailing production and viewing of homegrown television drama. While there is consensus among the CRTC, government institutions such as Telefilm Canada, and producers (see Newsmakers column on page 8) that the drama genre needs to be revitalized, there is little agreement on how best to reach the goal. McQueen has been hired by the CRTC to develop options and proposals to create new incentives for Canadian drama (CCR, Oct. 24/02).
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