Home Page News Briefs People Media Telecom Archives About Us GET FREE NEWS UPDATES
Advertising Subscribe Reuse & Permissions
The Hill Times Parliament Now The Lobby Monitor HTCareers

Broadcasters seek show properties with online component conceived from start

News | 11/28/2002 5:00 am EST
Independent producers will have to bring fully conceived ideas for converged TV shows/web properties to broadcasters if they want to sell their products, an industry group recently heard at a workshop on marketing web sites. Several broadcasters from around the world made the pitch for more integrated show ideas at the Bell Broadcast and New Media Fund’s Driving Traffic, Website Marketing: Online and Offline Strategies workshop November 20 in Toronto.

This content is available to wirereport.ca subscribers

Already a subscriber? Sign in here

Unlock all the Canadian telecom, broadcasting and digital media news you need.

Take a free trial or subscribe to The Wire Report now.


Two weeks free access to thewirereport.ca and our exlusive newsletters.

Register for free

* Required


Unlimited access to thewirereport.ca and our exlusive newsletters.


* Required

Reuse & Permissions

Unauthorized distribution, transmission, reuse or republication of any and all content is strictly prohibited. To discuss re-use of this material, please contact:

Customer Care, 613-688-8821 | subscriptions@hilltimes.com