Fund whose criteria confused new media producers supporting Canadian Idol
Broadcast | July 17, 2003
The fund that had new media producers last year griping about its seemingly conflicting criteria is being used to fund CTV Inc.’s Canadian Idol. As much as $5.6 million of the $8-million program could be coming from the Groundbreaker Fund, much to the dismay of new media producers who say that financing a rip-off of an American show is uninspired and fails to push the boundaries of interactivity.
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