RoW Intrnational Short Takes
News | August 26, 2003
Yankee Group shows landline replacement significant
A new Yankee Group survey shows that a significant number of 18-24 year olds have or will replace their landline phone with wireless devices in the near future. The research firm’s 2003 Mobile User Young Adult Survey shows that of all those who have cut the cords on landline phones, 12% are from the 18-24 age category compared to less than 4% of those older than 24. For those that have not made the jump to wireless only, another 28% are planning to do so over the next five years. "Young adults are leading this movement because they seek to stay connected and are more open to changing traditional communications habits," Linda Barrabee, Yankee Group senior analyst, said in a news release.
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