CBC looking to expand VOD offerings with greater programming, more distributors
Broadcast | September 4, 2003
The Canadian Broadcasting Corp. (CBC) is pressing ahead with an expansion of its pilot video-on-demand (VOD) project, which currently consists of a few theme packages of programming offered to Rogers Cable Inc. digital subscribers. Growth plans include adding the VOD content to the services of other distributors, such as Shaw Communications Inc. and Cogeco Cable Inc., as well as expanding the programming available.
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