CBC big loser in viewership when conventional, specialty TV considered
News | 01/15/2004 5:00 am EST
Despite complaints by private English-language conventional television broadcasters that their profit margins dropped below 10% in 2002, the lowest level since 1991, CRTC stats show that losses in market share to over-the-air broadcasters are more than being made up through audience gains to their specialty channels (CCR, June 20/03). In fact, the Canadian Broadcasting Corp. is the only English-language broadcaster to see its market share drop, if viewing to both conventional and specialty channels are included, according the Broadcasting Policy Monitoring Report, released last month by the CRTC.
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