Leitch Technology Corp.’s acquisition of privately held Inscriber Technology Corp. should provide the video systems supplier with stronger focus on software solutions for the broadcast industry. The acquisition completed on January 7 is valued at $18 million, including the assumption of Inscriber’s $1.5 million debt. The purchase is to be funded with cash. Inscriber is expected to expand Leitch’s current products to include broadcast graphics, content branding and logo generation. "What we’re doing is evolving the mindset and the product mix of Leitch to involve more software. You know Leitch has always been a sort of heavy iron hardware company, and that’s necessary and vital," Inscriber president and founder Dan Mance tells Canadian Communications Reports. "But increasingly the functionality and the price performance and the time to market, and other industry trends are toward more software-based applications, more systems based on open platforms, on leveraging commodity and mainsteam technology." In turn, Leitch will provide Inscriber with much needed financial and back office support, he notes. "From a corporate point of view, it gives us access to a larger sales force. It gets us to the table on more sales opportunities, and increasingly broadcasters are purchasing integrated solutions. It’s like the Home Depot or Walmart model. You do go to a single vendor for everything." Leitch Technology president and CEO Tim Thorsteinson tells CCR that the company will continue on its path of expansion through acquisitions of companies such as Inscriber. "We added test and measurement to our suite of products earlier this year (when we bought Videotek)," he notes. "We did rudimentary graphics through our previous product line, with the logo insertion with our master control, but nothing as sophisticated as Inscriber. For Leitch customers, it will be an expansion of our product offering. We have already identified the many ways we will incorporate the more advanced graphics technology and capability of Inscriber into some of our product offerings."