The opinions expressed in this editorial are those of the author and do not necessarily reflect those of Decima Reports. If the CRTC is serious about pushing a drive to digital TV, then it should cease licensing any more analog TV channels. It follows that if it does grant a licence for a new over-the-air TV station in Niagara/St. Catharines ON, it should do so only on a digital basis. The CRTC did just that when it considered an application by the late Dan Iannuzzi and refused to grant World Television Network (WTM) analog carriage. In December 2001, when the CRTC rendered the decision, it said it would only grant analog licences to channels it deems to be of "exceptional importance."  A new TV station servicing the Niagara region that proposes to solicit advertising in the Toronto/Hamilton market cannot be seen as being of "exceptional importance," given that the market is already served by all of this country’s major broadcasters. Moreover, two new TV channels, Toronto One and OMNI.2, have just recently been launched in the region. It is now 2005, and even the CRTC’s idea of licensing analog channels of "exceptional importance" is outdated. Looking to the digital future, the commission should explicitly state that it will no longer issue any more analog TV channel licences. By making such a move, the CRTC would be setting policies for the future, rather than the analog past that the government has indicated is a priority to leave behind. The availability of content unique to the digital universe should help convince TV viewers that it is time to upgrade to digital TV. The licensing of new TV offerings only in digital will not only help drive consumers to digital TV, but also it will do much to help alleviate shortages of bandwidth. Cable capacity is already being gobbled up by the addition of high-definition TV channels, which the CRTC has mandated in terms of over-the-air stations, more diginets, and more new services such as video-on-demand (VOD).  The licence applicant argues that current CRTC rules are set, and that under those regulations the cablecos would be required to carry TVN Television Niagara in the basic package, if licensed. The CRTC should respond by updating its regulations for the digital world. The commission must stop considering the licensing of more analog TV channels, and change its regulations to reflect such a move.