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Low interest levels for wireless content in Canada, with exception of youth: Decima

News | 05/30/2005 4:00 am EDT

Canadians overall show little desire to begin purchasing music and television content for their mobile phones, but the carriers likely have a close eye on one group that has expressed a relatively enthusiastic reaction to its availability – youth and students. A recent poll of Canadians by Decima Research Inc. finds that significant numbers of young Canadians are aware of and interested in the content.

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