Location-based services beginning to gather steam
Two new research reports indicate that location-based services (LBS) are set to take off. Juniper Research notes that Asia Pacific will generate the lion’s share of revenue with Europe and North America coming in second and third, respectively. Juniper projects that mobile LBS (MLBS) will grow from US$1 billion by the end of this year to more than US$8.5 billion by the end of 2010. "More and more mobile operators are finding that MLBS are a group of services that their customers expect to be available. This will introduce strong competitive pressure for operators to follow suit in markets where MLBS have already been launched," says Bruce Gibson senior Juniper analyst.

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