CNM Short Takes
News | 10/27/2005 4:00 am EDT
Quebec well down digital highway: survey
Alliance numériQC, the association for Quebec’s new media industry, recently released its Indicateurs numériQC 2005 survey of digital device adoption in the province. Conducted in partnership with CEFRIO, a provincial educational/IT think-tank, the survey found that two-thirds of Quebecers now have a computer – either desktop or laptop – in the home; as well, 63% own DVD players and 56% own a mobile phone. In addition, more than a quarter of Quebec households boast a video game console, and nearly 30% subscribe to interactive or web TV services. According to Harold Gendron, market information coordinator at the Alliance, the purpose of the survey is to help device and content manufacturers better understand the unique profile of the Quebec market.