Mobile video offers opportunities for new formats: iLunch panel
News | 12/22/2005 5:00 am EST
Mobile video is on the move in Canada, but how far will it go? Mobisodes—short video episodes carried on cellphones—are attracting the interest of content providers hoping to discover new audiences and revenue streams. But is there really a market for video that is slightly larger than a postage stamp? And are there ways of creating truly interactive experiences?