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CHUM, CBC prime examples of wireless becoming key strategic tool

News | 03/13/2006 5:00 am EST

Other broadcasters looking to capitalize on the growing wireless content trend should look to CHUM Television and the Canadian Broadcasting Corp. for advice on how to successfully integrate mobility and other content into traditional offerings. The innovative broadcasters are leading the way in Canada in terms of using alternative platforms to connect content with viewers, and are considered standouts on the international scene.

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