The opinions expressed in this editorial are those of the author and do not necessarily reflect those of Decima Reports.The CRTC’s decision to shy away from regulating mobile video services last week shouldn’t have surprised anyone.  After 1999’s landmark decision to not attempt to regulate the way Internet services and content are delivered in Canada, the CRTC had little choice but to make the decision it ultimately did. Arguments from the CAB notwithstanding, mobile television and similar services do travel over the public Internet, save for the "last mile". True, they require a subscription to a wireless provider and a handset, but you’ll need an ISP account and a computer to access regular Internet service as well. There are myriad ways that Canada’s media producers and broadcasters can work with distributors to turn mobile video services to their advantage. In an environment where music tracks and video clips can be paid for and downloaded piecemeal, perhaps pride-of-place for Canadian content can be negotiated. Perhaps the money can be found to create a new digital media distribution fund, to help offset the costs of getting Cancon to these new platforms, thereby making them more cost-competitive with foreign offerings. Canadians certainly have a history of creating content for local markets that – often unexpectedly – catches on like wildfire abroad. While concern over the deleterious effect on Cancon here is understandable, the flipside of this technology is that it will only help to further bring Canadian voices and talent to the world stage. A somewhat overused observation comes to mind here, that of the Chinese ideogram for "crisis" being made up of the characters for "danger" and "opportunity". Hopefully Canadian content creators and the firms that serve them can successfully seek out the latter.