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Mobile interactivity increasingly takes centre stage in revenue generation

News | 06/01/2006 4:00 am EDT

Increased household wireless penetration presents a number of opportunities for the country’s wireless carriers, a conference in Toronto last week was told. Now that nearly two-thirds (64%) of Canadian households have at least one cell phone, the potential for adopting new revenue generating services is increasing (RoW, May 18/06).

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