XM, Suzuki announce partnership
Satellite radio provider XM Canada has signed a multi-year exclusive partnership with Suzuki Canada. Under the agreement XM satellite radios will be factory- or dealer-installed in thousands of Suzuki vehicles beginning with 2007 models. The Suzuki XL-7 JLX will come with XM satellite radio as a standard option, while the Grand Vitara and SX4 will be offered with XM as a dealer-installed option. "Suzuki drivers have always had a keen sense of exploration and discovery and a certain way of life, and now XM will take that desire to explore to a higher level," said Mike Kurnic, Suzuki’s national manager corporate communications, in a news release. XM Canada will offer Suzuki owners free activation and a three-month complimentary subscription, and the satellite radio will eventually be offered in the majority of Suzuki Canada’s vehicles.

Unlock all the Canadian telecom, broadcasting and digital media news you need.

Take a free trial or subscribe to The Wire Report now.