Broadcasters getting new media message, Bell Fund’s Sheffer tells CRTC
Broadcast | September 7, 2006
Issued earlier this summer at the direction of Canadian Heritage minister Bev Oda, the CRTC’s Public Notice 2006-72 called for comments on technological change and the future of broadcasting in Canada. In her submission, excerpts from which appear below, Bell Broadcast and New Media Fund executive director Andra Sheffer notes that broadcasters’ efforts to draw on emerging platforms and distribution channels are gaining momentum.
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