Tech savvy business professionals snack on mobile entertainment
Brief | May 16, 2007
A new survey conducted by Palm Canada and Leger Marketing reveals that tech savvy business professionals are finding time during their hectic schedules to "snack" on mobile entertainment. According to the poll's results, 44% of people surveyed said they use their mobile devise to listen to MP3s, 19% are checking out videos, and 10% admit to checking updates on social networking website such as Facebook and MySpace. "As on-the-go Canadians consume content in bite-size, easy-to-digest portions, mobile snacking is becoming more mainstream," says Michael Moskowitz, vice president, Americas International, Palm, Inc. "From news alerts to watching videos to sending emails, downloading information is becoming as common as downing a granola bar."
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