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PwC predicts broadcast ad growth in the black – albeit slower

News | 07/09/2007 2:02 pm EDT

Advertising is set to be the fastest growing segment of the Internet's economic equation over the next four years with no region experiencing growth at a faster rate than Canada according to the latest edition of PricewaterhouseCoopers' (PwC) Global Entertainment and Media Outlook: 2007-2011. But will that increase come at the expense of advertising on traditional broadcast media?

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