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Substitution doesn’t have to be simultaneous

News | 09/19/2007 10:48 am EDT

When the CRTC issued the Review of the Regulatory Framework for Broadcasting Services in Canada document last week the suggestion that the commission reassess the impact of simultaneous substitution was so negatively received that it seemed no such alternative existed. However, Stephen Stohn, president of Epitome Pictures Inc., believes there is a beneficial substitute to simulcast that's worth looking at."I'm really keen on bringing back the talk of non-simultaneous substitution, which 10 years ago had some technological problems but I think those have disappeared," says Stohn. "And I think it is an answer that may be a win-win for broadcasters."

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