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Wild winter weather results in record online traffic for Pelmorex

Briefs | 01/02/2008 4:20 pm EST

Pelmorex, parent company of The Weather Network and MétéoMédia experienced record levels of traffic on theweathernetwork.com and meteomedia.com following the major winter storm that swept through Ontario and Quebec last month. The company reports it delivered more than 11.6 million pages of weather content during a 24-hour period on Sunday December 16. "It was our largest single day in terms of content delivery," said Taylor Emerson, VP and GM of Pelmorex Interactive Services. The increase was almost three times that of an average day for the weather websites, which averaged more than 100 million page views per month in 2007.

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