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Weather Network uses Microsoft app for interactive road map

Briefs | 01/23/2008 6:01 pm EST

Visitors to theweathernetwork.com and meteomedia.com can now view up-to-date highway road conditions on an interactive map. Using Microsoft Virtual Earth mapping software, the Weather Network and MétéoMédia allow consumers to zoom in to street level or zoom out to view conditions across the entire country. "Our coverage of nearly 69,000 kilometres of Canadian highway in all provinces and territories testifies to our dedication of providing the most extensive and accurate highway conditions available," says Taylor Emerson, VP & GM, interactive services, The Weather Network. The system provides road conditions on an interactive map and through satellite images. The next planned enhancement for the venerable weather broadcaster is traffic flow cameras to further increase the interactivity for Canadians.

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