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W Network takes to the skies

Briefs | 03/18/2008 12:55 am EDT

Corus Entertainment and in-flight entertainment specialist Spafax Canada Inc. have announced the launch of a dedicated W Network in-flight channel on Air Canada‘s personal audio video on demand (AVOD) system. "At Spafax, we are always seeking out new and exciting programming opportunities to help deliver a unique and diverse entertainment offering to Air Canada’s passengers," said Rebecca Bircher, manager in-flight entertainment and content development at Spafax. "Female travellers are an important passenger segment, and we are pleased to partner with W Network to provide entertainment specifically targeted to this audience." Beginning this month Air Canada patrons can enjoy programming including Take This House and Sell It!, Style By Jury, Divine Design and Maxed Out on the W branded channel.

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