Home Page News Briefs People Media Telecom Archives About Us GET FREE NEWS UPDATES
Advertising Subscribe Reuse & Permissions
The Hill Times Parliament Now The Lobby Monitor HTCareers

Rogers testing re-watch value of live sports

Briefs | 03/19/2008 9:05 pm EDT

Rogers Cable and Score Media Inc. announced today that starting March 21 action from all 63  NCAA basketball tournament games will be available after they air on The Score, on-demand and for free on Rogers cable.  "Based on our knowledge, we’re aware that viewers are interested in a more personal experience when watching the tournament and that’s why we’ve developed our properties across all platforms and partnered with Rogers – ultimately this allows sports fans more flexibility in terms of being able to catch all the games, especially ones happening at the same time," said said David Errington, executive VP and Co-COO, Score Media.  The on -demand programming will include select games and highlights and will be available as early as 24 hours after the live broadcast.

This content is available to wirereport.ca subscribers

Already a subscriber? Sign in here

Unlock all the Canadian telecom, broadcasting and digital media news you need.

Take a free trial or subscribe to The Wire Report now.

FREE TRIAL

Two weeks free access to thewirereport.ca and our exlusive newsletters.

Register for free

* Required

SUBSCRIBE

Unlimited access to thewirereport.ca and our exlusive newsletters.

Continue

* Required

Reuse & Permissions

Unauthorized distribution, transmission, reuse or republication of any and all content is strictly prohibited. To discuss re-use of this material, please contact:

Customer Care, 613-688-8821 | subscriptions@hilltimes.com