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Shaw Rocket Fund calls on CRTC to re-instate priority status for kids programming

News | 03/28/2008 2:33 pm EDT

You’ve heard of gateway drugs – well how about gateway programming? The Shaw Rocket Fund argues that starting children early on a diet of high-quality Canadian programming can turn them into lifelong Cancon consumers. But first, as the CRTC will hear at next month’s BDU and specialty review, the commission needs to take steps to reverse the 27% decrease in Canadian children’s programming over the last eight years.

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