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Economics trumps IT greenwashing

News | 04/24/2008 8:45 pm EDT

Enterprises are being assaulted by a bewildering array of new and old IT products suddenly purporting to be green and good for the planet. "Many new green features are the same features that weren’t green before, so how come they’re green now?" says Drue Reeves, VP of research at the Burton Group, a Midvale, UT-based IT consultancy.

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