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Toronto company launches first digital lawn signs

Brief | October 7, 2008

Spark Internet Marketing, a Toronto website design company, is offering downloadable digital lawn signs, in a first for a Canadian election.
Based on the premise that many Canadians support a particular party, but may live in condos or apartments without lawn space, the digital lawn signs allow voters to show off their candidate in cyberspace with the look of a real election lawn sign. Voters can post their party’s "law sign" to their business or personal website, or even their outgoing email signature.
"Let’s face it; there’s been a serious lack of excitement about this year’s Canadian federal election," said Christopher Kata, CTO at Spark. "This is our way of building interest and excitement online and letting voters show support for their parties. At the very least, we all should all be motivated to make our mark on October 14th."

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