ADTECH, a leading supplier of digital marketing solutions has announced that it will be offering ad serving for The Weather Network and MétéoMédia. Both weather networks will use ADTECH’s display, video and mobile ad serving solutions on their websites, desktop applications and mobile platform. The partnership enables advertisers to sell ads on the websites of the weather networks, a move that is expected to generate an average of more than 7.5 million unique visits a month, which will in turn reach 31% of the Internet audience in Canada. ADTECH’s flagship ad serving platform HeliosIQ will deliver more than 750 million ads.

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