Toronto startup Polar Mobile has secured $6 million in funding to contribute to the company’s global expansion and the launch of its new MediaEverywhere product, the company announced Monday. Private equity firm Georgian Partners led a funding round that secured a co-investment from the Ontario Venture Capital Fund, a joint project between the Ontario government and private investors, Polar Mobile said in a release. The new funds will add to $3 million in previous investments the company is using to help open offices in New York and London this year. They will also contribute to Polar Mobile’s new MediaEverywhere product—an HTML5-based program that will facilitate cross-platform media content distribution. “It will include support for both app-centric and browser-based media consumption and enable Polar’s media customers to create, design and manage custom user experiences in-house,” Polar Mobile said in a release. “MediaEverywhere will decrease customers’ development time and increase their opportunity to monetize their content.” The product will also “use audience intelligence to increase engagement and monetization opportunities for customers,” the company said.