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Need to be proactive, can’t be reactive on radio trends: Bell, Rogers

News | 11/09/2017 7:04 pm EST
Broadcaster John Ongaro, Futuri Media CEO Daniel Anstandig, Rogers' Paul Kaye, and Bell's Rob Farina at a panel discussion on Nov. 9, 2017./ The Wire Report photo by Ahmad Hathout.

TORONTO If there’s one thing radio players can do to be successful in an industry that has faced new competition in recent years, it is to start putting more time and energy into discovering how audiences will consume radio, especially on digital, in the future, according to representatives from some of Canada’s largest broadcasters.

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