BCE, CTV merger creates right conditions for two-screen production of Degrassi
News | 08/23/2001 4:00 am EDT
The web partners in a new production of Degrassi Street are crediting the merger of BCE Inc and CTV Inc for an innovative, two-screen approach to youth programming. This fall, CTV will begin airing a new Degrassi series from Epitome Pictures that will incorporate a real-time online corollary web site with push email and other interactive elements to make young viewers part of the story. This content is available to wirereport.ca subscribers Already a subscriber? Sign in here Unlock all the Canadian telecom, broadcasting and digital media news you need.Take a free trial or subscribe to The Wire Report now. FREE TRIALTwo weeks free access to thewirereport.ca and our exlusive newsletters. SUBSCRIBEUnlimited access to thewirereport.ca and our exlusive newsletters. Reuse & PermissionsUnauthorized distribution, transmission, reuse or republication of any and all content is strictly prohibited. To discuss re-use of this material, please contact: Customer Care, 613-688-8821 | subscriptions@hilltimes.com |