Toronto company launches new business model for online gaming
News | 10/14/2008 6:59 pm EDT
Groove Games has teamed up with Sports Illustrated to launch a new online game next month that company executives hope will attract a million players and $10,000 daily in revenue. It’s a new business model for the Toronto-based gaming company – one based on banner ads, product placements, brand loyalty and no fees.
This content is available to wirereport.ca subscribers
Already a subscriber? Sign in here
Unlock all the Canadian telecom, broadcasting and digital media news you need.
Take a free trial or subscribe to The Wire Report now.
FREE TRIAL
Two weeks free access to thewirereport.ca and our exlusive newsletters.
SUBSCRIBE
Unlimited access to thewirereport.ca and our exlusive newsletters.