Videotron promotes Dessureault

Media | 06/11/2013 8:49 pm EDT

Quebecor Media Inc. named Isabelle Dessureault as the new vice-president of content commercialization and public affairs at its Videotron Ltd. subsidiary, Quebecor said. In a release, Quebecor said Dessureault will be responsible for “the distribution, commercialization and programming of content for all of Videotron's content delivery platforms” and will supervise Lib tv, a pay-per-view service for mobile devices. Dessureault, who previously served as Videotron’s vice-president of corporate affairs and as Quebecor’s vice-president of public affairs, will also retain her position as president of the Videotron channel MAtv, the company said. She will also “continue playing a key role in developing Videotron's positioning and communications strategies,” Quebecor said....