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T-Mobile ‘un-carrier’ approach unsustainable: owner

telecom | 01/19/2015 7:40 pm EST

Deutsche Telekom AG CEO Tim Hoettges said in an interview published by American technology website Re/Code on Monday that T-Mobile US Inc., of which it is part-owner, needs to change its approach in order to build a sustainable business. “The question is always the economics in the long term … and earning appropriate money,” Hoettges told the website. “You have to earn your money back at one point in time.” T-Mobile has been aggressively courting customers with roll-over data and low prices as part of its its “un-carrier” campaign, under which it previously ended long-term contracts and phone subsidies. The company, of which Deutsche Telekom owns about 70 per cent, has lost money in five out of the last six quarters, according to its most...