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Four-player wireless market viable, new report from Lemay Yates says

News | 06/23/2003 4:00 am EDT

A four-player mobile wireless market in Canada is viable, will actually boost subscriber additions and minutes of use and potentially improve revenue for all carriers, says a new report from telecommunications consulting firm Lemay Yates commissioned by Microcell Telecommunications Inc. The case for four mobile operators in Canada highlights 10 key findings, one of which states that greater competition could actually lead to higher average revenue per user (ARPU) rates (see box for complete list of findings). The report also notes that Microcell’s current business plan is equally viable as those being pursued by the larger wireless players.

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