The opinions expressed in this editorial are those of the author and do not necessarily reflect those of Decima Reports. The agreement inked by the four national wireless operators regarding a common method of integrating their hotspots and cellular networks together is a step in the right direction to ubiquitous Wi-Fi. There are still technical issues to straighten out before the fall launch of commercial services, as highlighted by David Robinson, VP business development at Rogers Wireless Inc., in a session at the Wi-Fi Power 2004 conference.   One of the primary issues that will likely cause much controversy is the revenue split between the wireless carriers and the independent hotspot operators. No one is talking about that right now and for good reason. Robert Blumenthal told Report on Wireless in an interview that all the carriers were very careful to make sure that there wasn’t any possibility of allegations of unfair pricing practices. But one does have to ask how big a piece of the overall revenue will go to the independent operators, the businesses that have gone out and done the initial hard labour of building hotspots and awareness? There can be little doubt that the wireless carriers will demand, and rightfully so, a larger share of the revenue pie. They have the vast infrastructure that will bridge these little island hotspots into a single broadband highway. But shouldn’t the independent operators be rewarded for the work they have done to kickstart the market? Some have suggested that it’s better to have a smaller piece of a bigger pie than it is to have a larger piece of a smaller pie. That can only be true if the revenue sharing is fair for all parties. Revenue sharing for nationwide Wi-Fi will likely be not that much different from the early days of wireless data where the wireless operators demanded a greater share of the revenue. But as technology developed, more content became available and the emergence of content aggregators came to the fore, it became clear that content developers were owed more. It’s unclear whether this type of scenario will play out in Wi-Fi, but as the independents continue to expand their footprints, they will certainly have the right to ask for a larger piece of a growing pie.