Cogeco Cable Inc.’s Canadian cable division has appointed Daniel Boisvert as vice-president of marketing and innovation, and Antoine Shiu as vice-president of business solutions sales, it said in a press release Monday. Cogeco said in the release that Boisvert will provide leadership on rolling out products and services, as well as being in charge of launching a “new brand expression,” for Cogeco Cable Canada in the Ontario and Quebec regions. The release said that Shiu will be responsible for growing the business customer base by developing offerings to match the needs of customers. Both Boisvert and Shiu join the team with more than 25 years of experience in the telecom industry, the release said. “Daniel and Antoine are highly experienced leaders who will be instrumental in strategically positioning our organization in the wake of our transformation, and helping us seize business opportunities to better meet the ever-evolving needs of our customers,” Cogeco Cable Canada CEO Louise St-Pierre said in the release.