Network security vendor McAfee Inc. has introduced a new service for mobile phone users. McAfee OK, aimed at content aggregators and operators, verifies that mobile content doesn't contain malicious or inappropriate material. "The McAfee OK program is designed to improve both end user trust and provide a simple and recognizable way to identify safe content," Victor Kouznetsov, senior VP of mobile security at McAfee, says. "This will both enhance confidence for service providers and content creators, and will ultimately increase the use of mobile applications and mobile content consumption."

Unlock all the Canadian telecom, broadcasting and digital media news you need.

Take a free trial or subscribe to The Wire Report now.