Limited handsets a concern as Wind rebrands: analyst
Media | 11/21/2016 9:41 pm EST
Shaw Communications Inc.’s Wind Mobile will be rebranded as Freedom Mobile and its LTE roll-out will come sooner than expected in two cities, the company’s CEO said Monday. The move comes despite some analyst concern about the availability of handsets compatible with its spectrum.
Alek Krstajic made the announcement at a press conference in Toronto. He said the rebranding was a fresh start, part of an effort to eliminate “baggage” associated with the Wind name and to make the company, which was previously held by foreign owners, more Canadian.
He also
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